Skills & Competencies for Media Design Manager

Media Design Manager job profile

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JOB SUMMARY for Media Design Manager

Designs, plans, and directs the development and distribution of informational material across different types of media.

JOB RESPONSIBILITIES for Media Design Manager

Identifies target audience and analyzes media efficiency, ensures media design works appropriately. May assist in media plan implementation, apprises and modifies media design.

Media Design Manager SALARY RANGE

BASE 50%
$115,617
TOTAL 50%
$119,697
Job Level
M03
Job Code
SM15000320
Education/Degree
Bachelor's Degree
Reports To
Head of a Unit/Department

Media Design Manager Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Media Design Manager skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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12 general skills or competencies (Job family competencies) for Media Design Manager

1 Job Family Competencies – Web Design
Proficiency Level -3
Skill definition-Overseeing website interface elements from structure and layout to images, colors, fonts, and graphics to enhance user experience.
Level 1 Behaviors
(General Familiarity)
Explains the importance of web design for optimizing the user interface.
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Level 2 Behaviors
(Light Experience)
Participates in developing scalable design solutions to meet the organization's objectives.
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Level 3 Behaviors
(Moderate Experience)
Implements web design technologies to improve user interfaces and workflow efficiency.
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Level 4 Behaviors
(Extensive Experience)
Manages and oversees the web design lifecycle from concept to completion.
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Level 5 Behaviors
(Mastery)
Establishes and champions high-quality visual design standards and brand guidelines regarding web properties.
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2 Job Family Competencies – Advertising
Proficiency Level -4
Skill definition-Promoting and selling products, services, or ideas to convince our target customers in choosing a specific brand.
Level 1 Behaviors
(General Familiarity)
Explains basic advertising principles and methodologies for making meaningful sales.
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Level 2 Behaviors
(Light Experience)
Conducts basic media research to support future advertising activities.
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Level 3 Behaviors
(Moderate Experience)
Implements a customized advertising solutions to meet business objectives.
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Level 4 Behaviors
(Extensive Experience)
Oversees various facets of advertising activities for numerous markets across all business territory.
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Level 5 Behaviors
(Mastery)
Monitors advertising effectiveness to forecast competition in the market.
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3 Media Design Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Media Design Manager
Proficiency Level - 4
5 Competency for - Media Design Manager
Proficiency Level - 5

12 soft skills or competencies (core competencies) for Media Design Manager

1 Core Competencies – Business Process Improvement
Proficiency Level -4
Skill definition-Proactively defining, analyzing, and streamlining existing business processes within an organization to meet new quotas or standards of quality.
Level 1 Behaviors
(General Familiarity)
Lists the key benefits and effects of business process improvement.
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Level 2 Behaviors
(Light Experience)
Identifies the constraints causing bottlenecks in our production.
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Level 3 Behaviors
(Moderate Experience)
Pinpoints extraneous steps and sub-steps within the process that don't seem to serve a purpose.
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Level 4 Behaviors
(Extensive Experience)
Monitors and evaluates the success or failure of the changes implemented.
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Level 5 Behaviors
(Mastery)
Promotes the automation of processes to minimize the number of manual steps and errors.
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2 Core Competencies – Planning and Organizing
Proficiency Level -5
Skill definition-Managing and prioritizing resources and workloads by creating well-organized plans to attain organizational goals and objectives.
Level 1 Behaviors
(General Familiarity)
Explains the importance of planning and organization in building a good working environment.
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Level 2 Behaviors
(Light Experience)
Identifies key implications of ineffective planning and organization that affects decision-making.
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Level 3 Behaviors
(Moderate Experience)
Leverages key performance indicators to measure progress completion against performance metrics.
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Level 4 Behaviors
(Extensive Experience)
Manages the planning and sequencing of activities to create well-planned schedules and achieve goals on time.
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Level 5 Behaviors
(Mastery)
Establishes standards for planning and organization processes to align efforts with business goals.
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3 Media Design Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Media Design Manager
Proficiency Level - 4
5 Competency for - Media Design Manager
Proficiency Level - 5

Summary of Media Design Manager skills and competencies

There are 0 hard skills for Media Design Manager.
12 general skills for Media Design Manager, Web Design, Advertising, Brand Management, etc.
12 soft skills for Media Design Manager, Business Process Improvement, Planning and Organizing, Coordination, etc.
While the list totals 24 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Media Design Manager, he or she needs to be skilled in Business Process Improvement, be an expert in Planning and Organizing, and be an expert in Coordination.

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